- Exam Code: 600-101
- Exam Name: Facebook Certified Community Manager
- Certification Provider: Facebook
- Corresponding Certification:Facebook Certified Professional
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Facebook 600-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Community Engagement and Moderation | 20% | - Foster interaction and meaningful connections - Manage violations and enforce rules consistently - Moderate discussions and resolve conflicts - Onboard and welcome new members |
| Topic 2: Community Foundation | 20% | - Apply Meta Community Standards and policies - Define community mission, goals, and success metrics - Select appropriate Meta platforms (Groups, Pages, Instagram) - Establish community guidelines and rules |
| Topic 3: Content Strategy | 20% | - Curate and moderate content quality - Develop engaging content aligned with community goals - Adapt content for member segments - Use events, live video, and interactive formats |
| Topic 4: Community Strategy | 25% | - Plan for community lifecycle stages - Design community structure and governance - Scale community effectively - Build operational workflows and admin roles |
| Topic 5: Measurement and Analytics | 15% | - Interpret data to improve strategy - Track key performance indicators - Identify opportunities for growth and monetization - Use Meta Insights and analytics tools |
Facebook Certified Community Manager Sample Questions:
Question 1
After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?
A. Remove members who have previously violated the community guidelines
B. Share the community guidelines in an announcement post
C. Comment on posts with links to the community guidelines
D. Tag members in a post when they violate the community guidelines
Question 2
A community with a strong online and in-person offering received funding 12 months ago to grow and scale the community globally. To secure similar future funding opportunities and brand partnerships, the community manager needs to compile a report that shows that the community achieved its goals with the original funding.
Which data should the community manager include in this report?
A. Share quotes and a detailed word cloud to illustrate key sentiments and powerful member recommendations
B. Show a graph that includes online and offline community membership growth numbers for the past 5 years
C. Compile a set of community recommendations and testimonials with individual demographic information
D. Compile insights that include dates, demographics of members across the community and growth numbers
Question 3
A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?
A. Analyze the best-performing content across the current social media presence for potential reuse in the podcast.
B. Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
C. Research all existing podcasts in the industry and find content that has not been produced previously
D. Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.
Question 4
An inclusive football player community wins a civic award, which grants it an income to hire a community manager. Many of the community members are visually impaired.
Which two activities should the newly hired community manager take to engage the community? (Choose 2)
A. Post visuals that are aligned with the corporate identity
B. Share viral videos to spark discussion
C. Create a highly engaging text-based question of the day series
D. Frequently encourage members to describe their best football tricks
Question 5
A business consultant offers a free Facebook group to support potential clients. He aims to create consistent daily engagement.
Which two strategies could the consultant use to achieve his goal? (Choose 2)
A. Highlight top commenters in a special weekly post.
B. Enlist a scheduling tool to create daily topical posts to encourage conversation.
C. Look at engagement insights to compare the daily number of posts.
D. Comment on every post that members make in the group.
E. Create a group rule that requires daily engagement to remain in the group.
Solutions:
| Question 1 Answer: B | Question 2 Answer: D | Question 3 Answer: A | Question 4 Answer: C,D | Question 5 Answer: B,C |
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