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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Disadvantages of concept testing include which of the following?
I. Personal taste cannot be measured in a concept test
II. It is very difficult to test new technologies in a concept test
III. Characteristic human behavior can skew results
IV. Concept testing does not work well when the concept solves a problem customers do not recognize they have

A) C. I, II, IV
B) I, II, III, IV
C) I, II, III
D) D. II, III, IV

2. Gates are defined as decision points based on deliverables, criteria and outputs. Outputs include:

A) Financial statements
B) Go, kill, hold, recycle decisions
C) Yes or no decisions
D) The highs and lows of impact and propability

3. Social media is particularly good for reaching ____:

A) Lead users
B) Those needing customer service
C) Potential new customers
D) Customers in foreign markets

4. Ensuring that the right team principles are in place to promote performance is an aspect of a management role and is called ....:

A) Team motivation
B) Senior leadership
C) Project management
D) Team development

5. What type of team structure should be chosen when the challenge is to break entirely from the past, enter a new market, or do something radically different technically or commercially?

A) Lightweight
B) Tiger
C) Functional
D) Heavyweight

Solutions: